Riccardo Scandellari began working on the web in 1998. During the years he learned about programming, graphics, database management and search engine positioning. He currently forms sales networks, is a business consultant and knowledge disseminator. His blog skande.com, founded in 2012, today is a landmark for the sector. In 2012, together with Rudy Bandiera, he founded the company NetPropaganda. He is the author of the books “Rock’n’Blog” (2018), “Promuovi te stesso” (2016), “Net Branding” (2015) and “Fai di te stesso un Brand” (2014). He is speaker of the major Italian digital marketing events, including: Philip Kotler Forum, Brand Festival, InspiringPR, SMAU, Automotive Dealer Day, Web Marketing Festival and Social Media Week.
Social Media and Digital Marketing