Executive Master
Business and Marketing
Master Sport Digital Marketing & Communication
Become a Marketing & Communications Professional for Sport 5.0
Enrollment always open
Duration
4 Months (3 Hours/Week)
Skill level
Registration Fee
vat excl.
New edition with updated program
New data Available soon
Learn all about Sports communications from professionals, managers, athletes and well-known journalists.
The world of sport is currently undergoing a radical transformation thanks to digital innovation. New strategies and well-prepared, motivated professionals are needed to reach new objectives in a sector that is rapidly evolving.
If sport is your passion, this is your opportunity to take a step forward.
Acquire all the latest new skills in digital marketing and new media to develop products and services for the Sport Industry.
About the Master
Open Access
No Specific Entry Requirements
Target Audience
For whom is this master designed?
This master presents various levels of skills and experience and will allow you to maximise the impact of your sport marketing through powerful digital instruments.
- University students and graduates
- Sports organisations
- Marketing and sales managers
- Managers and professionals in the sport sector
- Communications agencies, Social media marketing and PR
- Start-uppers, entrepreneurs
- Social media managers and bloggers
- Athletes
- Enthusiasts of sports and digital marketing
What will you learn?
With this course, you will learn to define a digital strategy to communicate EU Projects effectively, taking full advantage of the potential of social media channels.
Learning
Programme
- Basics of the sport business
- Sport marketing planning
- Brand management & fans 4.0
- Creating and monitoring a Digital Marketing Plan
- Social media marketing: Case Studies and Best Practices
- Web reputation and crisis management
- Digital communication in sports
- Budgeting & analytics involved in marketing decisions
- New Media for the communication of sports events
- e-Sports: a totally new business sector
- Basics of the sport business
- Sport marketing planning
- Brand management & fans 4.0
- Creating and monitoring a Digital Marketing Plan
- Social media marketing: Case Studies and Best Practices
- Web reputation and crisis management
- Digital communication in sports
- Budgeting & analytics involved in marketing decisions
- New Media for the communication of sports events
- e-Sports: a totally new business sector
Practical, immediately applicable training delivered by internationally renowned experts.
Learn form the best
Learning Approach
- Lessons aim at develop specialised and digital job-oriented skills
- Workshops and exercises on success case history, for taking a practical look at contents
- Meetings with top leaders and managers in the sports sector
- Hands-on learning with real case exercises
- Constant monitoring of your study progress, including tests and exams
- Final project-work to obtain your master diploma
Meet one of our instructors
Job-orientated Teaching Method
Professional opportunities
- Career guidance interview to help define your professional career path
- Personal branding development services and help searching for professional opportunities, in collaboration with Emagister
- Final work placement in important companies around Europe for on-the-job training, to enter the job market
Sport social media specialist
Sport brand manager
Expert in digital communication for sport companies and athletes
Digital marketing advisor for European projects
Content manager for the world of sport
Sport blogger/influencer
How the webinar format works
The Master course consists of 40 hours in total
20 hours
of High-level professional training in 12 lessons (of 1.5 hours each)
5 hours
of Questions and Answers with the course lecturers after each lesson (0.5 hours)
5 hours
10 hours
of Project Work in groups, on a social campaign for a sport brand
The lessons are held twice a week, on Thursdays from 6.30 p.m. to 8.00 p.m. and on Saturdays, from 11.30 a.m. to 1.00 p.m.
Lessons will be available from the next day on the e-learning platform.
Skill
Get updates
More info
about "Master Sport Digital Marketing & Communication"
The course is coming soon
Do you want to be among the first to receive information on how to join?
Course details
only 32 participants
Special deal
14-day
satisfaction
Satisfaction
guarantee
Not happy with your choice?
You have 14 days from the registration to change your mind. We will refund your fee entirely.
Learn from the best
Europa BS Inspiring Faculty
Alessandro Frangioni
Firenze | Topic: Facebook ADS
Andrea Boscaro
Milano | Topic: Digital Strategy
Dino Amenduni
Bari | Topic: Political communication
Valentina Vandill
Milano | Topic: Linkedin
Vito Cellamaro
Amsterdam | Topic: Europe Project Forum Foundation top expert
Arianna Ioli
Rimini | Topic: Communication & Storytelling
Luca Bove
Reggio Emilia | Topic: SEO
Gianmarco Terracciano
Birminghan
Ilaria Perrotta
Roma | Topic: Copy writing
Maurizia Cacciatori
Bergamo | Topic: Team Building
Miriam Torrente
Barcellona | Topic: Crisis Management
Riccardo Scandellari
Ferrara | Topic: Digital Strategy
Margherita Restelli
Torino | Topic: Brandend Content Creation
Reviews
Student testimonials
I had the opportunity to attend the Master’s in Sport Digital Marketing after discovering the School at an event they organized in Riccione. It’s a valuable and, above all, engaging course where you get the chance to learn from prominent figures in the fields of marketing and sports. Thank you again for this opportunity!
I had an excellent experience! I attended the Master's in Sport Digital Marketing & Social Media. The instructors are highly skilled, and the materials are always accessible to students. I managed to complete the program despite my busy schedule! Highly recommended!
I attended the Master's in Sport Digital Marketing. Due to the pandemic, I took the course online, but the teachers and the school did everything possible to make us feel like we were in a real classroom. The instructors are highly qualified and always available to provide clarifications or additional materials. The online platform is incredibly convenient, allowing you to rewatch the lessons anytime!
Why choose Europa Business School?
Teaching Methodology
International Scope
Teachers
Our Teaching Method
Why Choose Us?
Europa Business School employs a skillful combination of lectures and innovative teaching focused on learning by doing and problem-based learning, supported by a digital environment - the Thinkific learning platform and the private Facebook group - serving as a shared workspace and a repository of experiences and materials (from teachers, the School, and official EU sources) to draw upon during the educational activities.
In our courses we use the following methodologies:
- Classes for developing specialized skills in European project design and Business and Marketing
- Online workshops and exercises for practical content exploration
- Discussions with prominent professionals on the international scene and influential figures in the fields
- Constant monitoring of the study path, with verification moments and Q&A sessions to delve into more complex topics.
- Final project work
We Have an International Outlook
Why Choose Us?
We are an international business school with courses online and in the classroom in three languages - Italian, English and Spanish – all over Europe.
Our Alumni specialized in our Executive Masters work in prestigious public and private entities, as well as in the main European Institutions. Thanks to Europa BS training, they are now successful professionals and they are highly required on the job market. New ideas and international partnerships arise every day in our classrooms.They become projects financed by the European Commission and they last over time.
Our Inspiring Faculty
Why Choose Us?
Our teachers - professionals, researchers and entrepreneurs - are recognized everywhere as leaders in their respective fields.
Their skills in the field together with a deep passion for teaching fuel the idea of creating, together with Europa BS, a 'new projects generation'.
FAQ
Questions from our students
If I can't follow the LIVE sessions, can I watch the recorded lessons?
Certainly. All the lessons are recorded and remain available on the educational platform for one year.
Will I receive the final certificate even if I follow the course on demand?
Certainly. You will receive the certificate whether you follow the lessons live or on demand from the educational platform.
On which days and at what time are the live webinars held? Can I join late?
Are there in-person lessons?
How are the live webinar lessons conducted?
How do on-demand lessons work?
Is there a final exam? Is it included in the course fees?
What does a Sports Manager do?
How much does a Sports Manager earn?
What does a Digital Sport Marketing Manager do?
An indispensable role in Sport 4.0. Today, no team/club or Federation can afford to ignore marketing and communication strategies. Being present, with a solid and attractive brand, on digital and traditional channels means not only a return in image but also in sponsorship and talent.
All digital communication tools today represent a huge springboard for any sports business aiming to grow. That’s why sports companies have a Digital Sport Marketing Manager, who handles digital marketing strategies and may be the same figure or different from the Digital Sport Brand Manager, the professional responsible for the company’s brand awareness.
What to do after a course in Sports Digital Marketing Management?
How to become a Digital Sport Marketing Manager?
Promo showcase
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